Livac Pty Ltd CEO, Dr Anabela Correia, shares her insights into working with distribution partners to achieve success and grow into new markets.
The path to technology commercialisation is one that is well-documented and well-worn: unmet need leads to an idea, proof of concept built, asset protected, business plan developed, funding obtained, strategic partnerships formed, and the branded product is launched into market. These days anyone with the right idea and the right guidance can become an entrepreneur.